Modig Group is a leading business development and communications firm with a singular mission of partnering with growing companies and organizations to help them breakthrough the mundane and exceed their potential.
We are steeped in business development expertise, having partnered with some of the most recognized brands to help drive strategy and growth.
We are exceptional at providing traditional public relations services, such as internal/employee communications, media relations, and community outreach, as well as crisis & issue communications and executive communications.
With a genuine passion and excitement for what we do, Modig Group offers a commitment to each client to not simply be a vendor, but a trusted partner.
Origin & history: From Old Norse móðigr
Adjective: brave, courageous, bold
Founder and president Keith Bowermaster, APR is a highly accomplished communications professional with 25-plus years of success in shaping company narratives and influencing audiences both internal and external. With both corporate and agency experience, he has served as a vital member of senior-level teams, responsible for creating and implementing communications and marketing plans tailored to target audiences on a local, national and global level. Additionally, Keith currently is an adjunct professor teaching undergraduate and graduate-level healthcare communications at both NYU and the University of Florida.
Chief Advisor Patrick Guiney is a tenured healthcare executive with extensive experience and a documented record of leading enterprise payor/provider strategy, innovation, operations, and contract negotiations. Patrick’s background includes designing strategy, enterprise business development and implementation of a broad range of corporate growth and revenue portfolio initiatives, while maintaining extensive enterprise relationships in the Commercial, Medicare, Medicaid and Health System spaces.
Barbara Scheer is an award-winning creative professional whose diverse work across every medium and platform combines a fine-arts aesthetic with solid marketing savvy. She has produced eye-catching print and digital deliverables for clients in higher education, health care, law, manufacturing, small business, and nonprofit services. Barbara holds a Master of Fine Arts in Graphic Design and Printmaking from the University of Miami, where she has also taught undergraduate classes in both disciplines. Click here to see Barbara’s full portfolio..